Resources
Proof, and our thinking.
Case studies from real engagements and defended POVs on how B2B marketing is changing in 2026.
Case Studies· 2 published
Methodologies, measured.
Fully anonymized founder branding engagements. We name the sector, stage, and 8-week arc. Metrics are real.
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From sporadic founder updates to enterprise inbound in 8 weeks
AI-Powered SaaS · Supply Chain · 120+ employees · 8 weeks (Phase 1 engagement)
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11,800
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Blogs· 4 posts
The state of B2B marketing, in the AI age.
Defended POVs on founder-led marketing, AEO, and how B2B is measured in the AI age.
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Blog · Measurement
How should B2B marketing be measured in the AI age?
Apr 14, 202610 min